CharCharms

CharCharms reinvents hydration by transforming ordinary water bottles into customizable style statements. Its product line includes charms, straw toppers, stick-on hooks, boots, and bottle pouches that allow users to personalize how they hydrate. The innovation began when founder Charlotte Trecartin created the first adhesive hook specifically for water bottles, designed to be dishwasher safe, durable, and non-damaging. By combining functional design with a playful idea, CharCharms introduces a new form of self-expression through everyday utility. Its universal design works seamlessly across major bottle brands without tools or permanent alteration. In doing so, CharCharms bridges the gap between fashion and function, turning hydration into an extension of personal style.